Page 1Classification: Restricted Web. November 5, 2022. https://business-essay.com/british-airways-companys-corporate-social-responsibility/. We've updated our privacy policy. We've encountered a problem, please try again. Corporate Social Responsibility. << Along with this, British airways also provides details regarding the financial position of the company to its shareholders (Parsa Lohani, 2019). (2022, November 5). Click here to review the details. The substantial impact of the effect of industrial wastage on society and the environment has been known. /StructTreeRoot 7 0 R This is an introductory course on the key concepts of planning and executing projects. Also, British Airways has established a separate department i.e. Who owns British Airways? | The Sun BusinessEssay. Management Theory of British Airways. Activate your 30 day free trialto continue reading. It does not reflect the quality of papers completed by our expert 83.9%, -7.8% Bulgaris Bulgarian reg.number: 206095338 About International Consolidated Airlines Group, S.A. (IAG) is a multi-national holding company with majority stakes in a number of large airlines including British Airways (100%), Iberia (100%) and British Midland International (BMI). 4, pp. 503-530. /Outlines 5 0 R 4 0 obj British Airways was founded in April 1974, although the idea first started when two small airlines joined forces and formed Imperial Airways limited, now British Airways is the second largest airline in the UK after EasyJet, British Airways has many different stakeholders including customers, suppliers, employees, shareholders, local and international communities, government authorities, and competitors. Along with this, British airways also aims at developing premium pricing strategies and gaining acceptance of customers towards these strategies by providing quality services. British Airways is one of the largest airlines in the UK by turnover. CSR is often dubbed as philosophy or practice that corporate managements do. However, many of the responsibilities conducted by the company are ethically correct, but they cannot be solely demarcated as ethical or moral responsibilities. British Airways is the flag carrier airline of the United Kingdom, based in Waterside, near its main hub at London Heathrow Airport. Though it is one of the major operators in the sector and has a huge international presence, the company faces financial troubles due to the imminent global financial crisis, and especially in Eurozone. Retrieved 27 December 2019, from https://www.britishairways.com/en-gb/information/travel-advice. It is important that the questionnaire should be structured in such a way that it will earn the customer's trust before moving on to the behavioural questions. (2022) 'British Airways CSR (Corporate Social Responsibility) Analysis'. Message from Sean Doyle, our CEO and Chairman . The company should manage its competitors and suppliers all the time to gain a competitive advantage in the industry and to provide effective services to customers. Customer and employee safety is of paramount importance to an airline company. Stay up to date with all our latest developments and corporate news, Significant shareholdings and treasury stock, Corporate governance and directors' remuneration reports, Strengthening a portfolio of world-class brands and operations, Enhancing IAGs common integrated platform, Net debt to EBITDA before exceptional items, Find out more about our business model and strategy. Various employees of British airways include maintenance, flight crews, customer service, pilots, engineers, etc. The internal drivers of CSR are flying start and CR senior sponsors group. Some of the key stakeholders in British Airways include its employees, customers, shareholders, suppliers, government, and the communities in which it operates. Adobe Acrobat 11.0.9 The company has shown greater responsibility by creating greater care and support system for their disabled customers. Various security risks can be faced by BA that could also impact the brand reputation of BA. IAG is a Spanish registered company with its corporate headquarters in London, UK. Influence and Financial Importance of British Airways Stakeholders 39-48. The company has also developed a CSR website. The vision, mission, purpose and objectives of BA have been evaluated to indicate how these factors help the company to achieve its strategic directions. The SlideShare family just got bigger. Learners will be exposed to state-of-the-art methodologies and to considering the challenges of various types of projects. We've updated our privacy policy. Moreover, in order to achieve competitive advantage British Airways has recognized post-sale services as an important tool. External Environment Analysis of British Airways If you continue, we will assume that you agree to our, Operating Profit ( million) British Airways, Total Revenue ( million) other International Airline Groups. From the analysis of the CSR initiative of British Airways with the aid of Carrolls CSR hierarchy, it is evident that the company presents a clear picture of its CSR related activities. British Airways should implement various customized strategies to increase the satisfaction of customers and to retain the existing customers in the company. The fifth most important stakeholders in terms of their financial performance to British Airways are the government authorities which include the UK government, the European union and the rest of other countries that British Airways operates, although the UK government is the main government which has the biggest impact to the company as British Airways is based in the UK and it is also the flag carrier airline of the country, in terms of their financial performance they are very important but they do not perform well all the time but once they decide to perform they could perform much more any other stakeholder on list, for example, during the lockdown of COVID-19 crisis which resulted huge business loses to British Airways the UK government stepped in and gave 300 million funding to cover their staff cost and any other expenses they need as almost all their flights were cancelled and there were no other income to the business and that shows how well governments could perform financially to help businesses such as British Airways which appreciated the governments support as it really helped them when they were in a financial difficulties. Do not sell or share my personal information. BA Better World - British Airways These papers are intended to be used only for research and reference purpose only), Copyright 2015 - 2021 Assignmenthelp4me.com 34 Becharry Road, Blacktown NSW 2148, Sydney, Australia, British Airways aim, objectives & stakeholders Analysis, Stakeholders analysis-what are stakeholders and how they impact the company, https://assignmenthelp4me.com/article-british-airways-stakeholders-449.html, Keep satisfied (high power, low interest), Manage closely (high power, high interest). stream 2021-03-04T16:31:55Z History of British Airways | SeatMaestro. Long-run performance of an organisation is decided by the strategic management which is a set of decision and cover the area including environmental scanning, strategy formulation, strategy implementation and evolution and control. The aim of British Airways is to continually strive to provide higher growth to the companies, provide greater financial performance through generation of revenue, operating profit and creating cost reduction methods. BusinessEssay. The main objective of British Airways is to focus on aviation business, help people to move from one location to that of another and they will also help their customers in also moving the cargo. affect the operations of the organization by influencing various decision-making activities. First, on top of the list in terms of their financial performance are the shareholders of British Airways which in this case is (IAG) International Airlines Group, which is the parent company of British Airways and owned most of the shares in the company, the reason why they are so important is because of first they are the ones who invested in the company in the first place and could still invest more which could then lead to higher financial performance, for example now during the COVID-19 crisis and the lock down which resulted less travellers, British Airways lost almost 3.8 billion in the first six months of this year in 2020, which they cut over 12,000 jobs, then what happen next was its parent company IAG which happens to be its highest shareholder gave a 2.49 billion emergency funding so that they can get through the pandemic crisis and this shows how financially important shareholders are in the short term and in the long term. Our vision is to be the worlds leading airline group on sustainability. Update on British Airways Cyber Attack - International Airlines Group Further disclosure of the CSR efforts of the company is also an important aspect to demonstrate transparency. Stakeholders Objectives and its impact on Found a great essay sample but want a unique one? Order custom paper and save your time for priority classes! Further, as the company has its hub at Heathrow, it has acquired another airline, the British Midland International. London Heathrow Airport, England, United Kingdom. The recommendation of this study is that British Airways would do better if it tried to take more ethical and moral initiatives. The latest changes to BA's new distribution strategy will drive it closer to achieving IATA's goal of 20% of indirect bookings through NDC APIs by the end . and figure out a title and outline for your paper. BusinessEssay. British Airways: Stakeholders Objectives. average student. Stakeholders Objectives of British Airways Parsa Lohani, FHEA, MCIM (Chartered Marketer) Follow HNC Tutor at Capita Talent Partnerships Advertisement Advertisement Recommended An Understanding Of Financial Communications And Investor Relations MSL 12.2k views 42 slides 2020 ADF ESG Report Final 327 views 41 slides /Pages 6 0 R British Airways is a major international airline with a diverse range of stakeholders who are invested in the company's success. For instance: A new landscaped field extension to the parkland, which opened to, the public in 2011 continues to develop well. The company shows presence in most of the broad categories presented by Carroll except for the ethical responsibility area. British Airways owner IAG <ICAG.L> announced the results of its 2.74-billion-euro (2.50 billion) capital increase, saying on Thursday that it sold 100% of the new shares in its plan to help strengthen its pandemic-hit finances. 8,747,000, 6.4% Managing Change at British Airways, An Introduction, organisation development (case study of british airways ), BA Agile Decision Management - Impact 2010, Reasons to diversify in the airline business british airways, Case Study British Airways Stakeholder Analysis, 2015-06-09 Four Steps to Successful Retirement Plan Management, Improving bso services and sme performance through cleaner production, Benefit corporations changing the corporate landscape, NMIMS Solved Sem 3 and Sem 4 Dec 2021 Solution, Covid 19 impact on lenders & borrowers webinar. Assignment help for me has been my all- time confidant in providing me quality assignments. Revenue passenger km Hence, the ethical and morally upright conduct of a company may be considered as socially responsible action taken by it (Garriga & Mel 2004). UPDATE ON BRITISH AIRWAYS CYBER ATTACK. government authorities also influence the running of the business by developing the number of regulations and policies at regular intervals. /Subtype /XML Activate your 30 day free trialto continue reading. Our model has grown and matured since its formation in January 2011. The fourth most important financial performing stakeholders are the employees of British Airways which include the pilots, flight attendants, aircraft engineers, customer service, managers, aircraft cleaners, and their CEO, the total number of employees that worked for British Airways in the year 2016 was 42, 322 people which were from different Figure 1 presents the broad division of the CSR activities of British Airways. Celebrate over 100 years of British Airways history. British Airways data breach: Monzo's quick response - Quartz The Chief executive and the Chairperson acted as the change agents for the company. View Syllabus. Explaining the change management at British Airways 51-71. send you account related emails. British Airways Strategic Plan Strategic Management Pdf As recognized, adventure as capably as experience more or less lesson, amusement, as with ease as settlement can be gotten by just checking out a . Risk management by British Airways helps to prioritise and alleviate the risks that the organisation faces. The company also has to concentrate on its operating efficiency, which is declining due to the congestion in airways, increase in fuel price, and increasing competition leading to reduction of customers. essay and paper samples. British Airways Analysis Introduction Stakeholder is a person having direct or indirect interest in the firm's objective which include customer board of directors employees shareholders suppliers etc. Government and regulation authorities are essential stakeholders of British Airways as British Airways have to comply with various policies and regulations of government authorities. Influence and Financial Importance of British Airways Stakeholders. Hundreds of British Gas engineers to lose jobs in 'fire and rehire The company has created a low-carbon project with the aid from their customers to fund the building of a community swimming pool in the UK. FOCUSED ON OUTSTANDING CUSTOMER SERVICE. CSR is defined as the evaluation of the impact of a companys actions on society and the environment. As British Airways wrestles with the fallout of a massive data breach , a financial upstart has used the incident to promote the nimbleness of its own technology and . Also, British Airways maintains diversity in the organization to provide effective services to passengers. "British Airways CSR (Corporate Social Responsibility) Analysis." Analysis of British Airways Leadership and Management Roles British Airways CSR (Corporate Social Responsibility) Analysis. A stakeholder is any exclusive group or person who can influence the success of a company's goals or is influenced by the success of the firm's goals (Alexander, Britton & Jorissen 2005, p.. By accepting, you agree to the updated privacy policy. The Drum | British Airways: Reinventing The Digital Experience For We've encountered a problem, please try again. Discover the ways we're placing sustainability at the heart of our long-term growth plan. Corporate Social Responsibility (CSR) has assumed great importance in management academia and practice. Web. With this understanding, the next section will deal with the business theory of CSR. British Airways is an airline company founded in 1974 with the aim to carry a large number of passengers from one place to another (British Airways, 2019). IAG converts 14 A320neo family options into firm orders International Airlines Group (IAG) is converting 14 A320neo family options, announced in August Meet the directors, management and committees steering us to future success. Looks like youve clipped this slide to already. 36 0 obj Serving our community and planet is at the heart of everything we do, and we look forward to sharing our exciting sustainability initiatives with you. 1 british airways, stakeholder analysis, petya laleva Petya Laleva 34.9k views In Situ Media Case Study Guy Steele-Perkins 584 views British Airways : Stakeholders Objectives Parsa Lohani, FHEA, MCIM (Chartered Marketer) 8.2k views 2012 London Legacy: Consumers with Disabilities Looks like youve clipped this slide to already. Flying is magic connecting us to our world and bringing people, places and communities closer together. Management strategy structure considering all stakeholders parcipitation Boon, T. (2019). The changing climate and global consensus on an agreement regarding the sustainable environment safety law is a problem for the company. stakeholders are the individuals or groups of people that are interested in the working of the company and have the vast potential to affect the operations of the organization. There are various stakeholders in case of this airline firm: Customers In case of British Airways, there are two types of customers including business class clients and economy class . Thus, companies are responsible for controlling the extent of harm they do to the environment, and the goodwill and responsibility they can show towards the community (Schwartz & Carroll 2003). But not many initiatives can be segregated as purely moral duties of the company. The respondents should initially be asked demographic type of questions including age, profession, purpose of travel and have their gender verified. To analyze the stake holders in BA the power/interest matrix (Gardner et al, 1986) can be applied in terms of its power and matrix. The two main suppliers of BA are Boeing and airbus. The organization will also look for ways by which they can . BA introduces initiatives to strengthen new distribution strategy Now customize the name of a clipboard to store your clips. British Airways : Stakeholders Objectives, Parsa Lohani, FHEA, MCIM (Chartered Marketer). In this case, the reward system in place for the employees is an important unit to understand the fulfilment of the economic responsibilities (Cowper-Smith & Grosbois 2011). stakeholders such as customers, suppliers, employees and owners. Web. 1954, The practice of management, Harper Business, New York. Stakeholder's Analysis: In order to facilitate the stakeholders during the process of change the leaders gave their full support and time. Training CSR is essential for businesses, because it is in businesss self-interest to have a healthy climate in the environment (Castka et al. British Airways recently pulled out of 18 international gateways, in a signal that the airline will be smaller in the long term. 66-87. Alex Cruz is stepping down as chairman and chief executive of British Airways as its owner, International Airlines Group (IAG), reshuffles top management to tackle the worst crisis in aviation. Alongside, he invests his valuable time working as a consultant for management firms. Send assignment task file through whatsapp! 1. essay writers. By whitelisting SlideShare on your ad-blocker, you are supporting our community of content creators. British Airways CSR (Corporate Social Responsibility) Analysis. Number six on the list of stakeholders due to their financial performance are the local and international communities, those communities include people who live in the UK and some around the world, first these stakeholders normally do not perform well financially in British Airways but they could have positive and negative impact that could possibly influence the general financial performance of the company, for example after there were a huge protests organised by the local community and the climate change activists in London city airport in October 2019 against British Airways huge amount of carbon emissions to atmosphere has led to British Airways to announce a new measures which could cost millions of pounds to reduce its carbon emissions, those investments could create extra jobs and lift up the companys reputation which then could result more customers and eventually more income and profits, although it started with protest you could actually see the amount of financial these stakeholders could have.